I just got back from a trip to the supermarket and once again, going through the produce section was frustrating. I do my best to buy organic whenever I can, and whenever possible, I try to buy organic anything (kind of!) from the supermarket to help move the product there so that they will continue to offer it. Not that I buy that much, but I figure every little bit counts. Anyway, I see signs for organic bananas; the bin is full of bananas, but not one of them is organic. (I know, because if any produce item is organic the reference number for the item will begin with the number 9; not a 9 in the bunch!) I then spot a sign for organic broccoli. Again, the end cap is full of broccoli, but not a 9 in that bunch either! I did end up with some organic grapes and apples, but I can’t help but wonder how many people see the organic signs posted, make their selection from what is under that sign, and go home thinking they have made a healthy purchase for their family.
This also brings to mind some ads I have seen lately for other organic offerings. How about an organic hair salon, that specializes in keratin hair straightening? Or the organic spa that offers chemical peels? No kidding, no joke; real ads! Again, I can’t help but wonder how may people will read these ads and buy into the premise that the keratin treatments and chemical peels offered are actually safer because the ad implies they are organic (the salon or spa is organic, so the treatments are also, right?)
I guess it all comes down to being a conscious, informed consumer. Buyer, be aware!
This also brings to mind some ads I have seen lately for other organic offerings. How about an organic hair salon, that specializes in keratin hair straightening? Or the organic spa that offers chemical peels? No kidding, no joke; real ads! Again, I can’t help but wonder how may people will read these ads and buy into the premise that the keratin treatments and chemical peels offered are actually safer because the ad implies they are organic (the salon or spa is organic, so the treatments are also, right?)
I guess it all comes down to being a conscious, informed consumer. Buyer, be aware!
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